Want customers to find you, you must first make them trust you. They need to have faith that your message is always accurate, if they have any problems, you will support them all.

1. Improve your security

First, make sure that your customers feel safe when they come to your purchase. Even if you do not sell products through ecommerce sites, customers will still visit your site, and the level of security they feel here may play a role in improving your site good trust in the brand.

2. Help people find your brand easily

Social Media can help you in many ways. You will find your brand to be more popular, attract more followers, and eventually you will find that these people will be more sympathetic to your brand. The longer you promote your brand, the sooner you build trust.

One of the strengths of social media branding is flexibility: you can deliver content from your website, interact with new or used users, post pictures and videos, or update news and information to customers. It is important to stay active and to work continuously.

3. Promise little to do much

Today’s consumer confidence is not as high as it once was, with one reason consumers feel they are more likely to be cheated. Whenever a customer feels cheated by a brand, they will break up with the brand right away.

Therefore, it is best to aim for “little promise, do more”. If you take a week to transport the goods to the customer, tell them it takes two weeks. If a product has a 10-year lifespan, commit to the customer that the product is backed by an eight-year warranty. That way, you will never run the risk of breaking the promise to the customer (at least not to the majority of customers)., bạn sẽ không bao giờ lâm vào nguy cơ phá vỡ lời hứa với khác hàng (ít nhất là không phải với đa số khách hàng).

4. Consumer is the God

Trust will be challenged whenever a customer encounters a problem. If they get a quick, useful and memorable aftermarket experience, they will think of you as a trusted brand.

But if you take care of customers too poorly, you will lose customers forever and reputation of the brand is affected. Whenever you can, put all your effort into customer care. Do not just focus on how to spend it effectively, and instead make sure your customers feel listened and appreciated and ready to do everything to make the customer happy.

5. Personalization of the brand

This will make your brand more distinct. Do not use familiar scripts and recipes; Instead, encourage your employees to speak honestly and interact with customers with true feelings.

This small change will make your brand more “human”, and can make customers more impressed.

6. Communicate more

Never let your customers blindly communicate, and it’s best to talk to your customers. Be open and transparent about your goals and procedures, and if there are problems, take the initiative to admit mistakes. If the customer detects that you deliberately hide something or ignore the communication process, the trust you have been trying to build with the customer may collapse.

7. Always ready to answer

It is important that your brand always exists when someone needs it. On your website, always displaying a phone number or chatbox will increase the conversion rate, as customers will feel more comfortable knowing that they can talk to your company. any time they want.

On the other hand, make sure your customers always have many options to contact. If you have a dedicated customer account holder, give that person his or her mobile number in case of an emergency.

Building trust is not a day, but these seven tips can keep you on track. Once you have done these seven things, your strongest strategy will be consistency. The more consistent you are with your brand identity, customer service, and quality of products / services, the more loyal customers you are and your reputation will grow.

Unfortunately, even the best strategies also require a lot of time and patience to reap the rewards. So, let’s get started right now!

Source: Bridge of investment